The importance of having a telephone system for small business still remains, even with the rapid technological changes that have
happened over the last few years. People still and probably always will prefer
the personal touch of being able to talk with each other directly, both
socially and for business.
When you are actually speaking with a person rather than
using messages it’s possible to get a far better understanding of the
conversation and their intent, than you can from the written word. It also has
the advantage of saving time as understanding and replies are instant.
The use of the telephone has reduced and been replaced with
texting emails and imaging for personal use by a lot of people, but has
remained relatively steady for business use, especially with small businesses.
The devices we now use to make phone calls are very
different than those of the past, but the basic friendliness and
trustworthiness of the telephone call remains the same.
Why telephone systems for small business are still
important:
· Talking
to customers on the phone is more personal
Talking face to face is a great way to do business, but
using the phone when you are unable to meet is the next best thing. It has a
much more personal feeling than using social media, texting or email. It also
helps develop business friendships and promotes trust.
· Tone is
important
Part of effective communication is the tone of voice as this
gives the other person many clues to what you’re thinking. It’s very difficult
to convey the same impressions in written communication. By speaking directly
you can increase your effectiveness and trustworthiness.
·
Speedy
response
Often decisions are made quickly during a telephone
conversation, but with the time it takes to send a message and wait for a reply,
opportunities and or business can be lost which can be a big reason for having
a good telephone system for your small business.
Customer services
Customers are usually much happier when they get a human
response on the telephone.
·
The
advantage of voice mail
With the telephone you have the advantage of voice mail
where, if the phone is unattended or in use you can leave a voice mail to
convey the urgency for your request. Plus, it’s much easier than texting or
messaging.
·
It’s
better to handle sensitive issues by phone
Confidential and sensitive issues are better handles using the
right telephone systems for small businesses. Disciplinary issues and
condolences as well as confidential information are all best done with the
confidentiality and personal conditions a telephone offers.
·
Legal
Documents
Once you send a text or any other form of written messages,
it becomes a permanent record and can be used in court as evidence. Although
many people record telephone conversations they are far more difficult to
authenticate and more confidential than written messages. A written message can
be intercepted or discovered by other people not just the intended recipient.
